What the organization needed
To grow, Boys To Men Empowerment needed a clear, credible online presence that:
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Introduced the mission and programs in a way the public could quickly understand
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Highlighted mentorship and impact with a strong, consistent message
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Made it easy for donors and collaborators to take action
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Showcased supporters, media, and real-world outcomes to build trust
What I did
I created a complete website experience by writing the copy and designing the site, including:
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Clear page structure (home, about, programs, featured stories, contact) that guides visitors logically
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Mission-driven copy that explains the “why,” the programs, and the impact in plain language
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Strong calls to action to encourage donations, volunteering/partnership inquiries, and contact
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Integrated testimonials across pages to reinforce credibility and humanize the work
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Image guidance and alt text recommendations to ensure accessibility and consistency
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Results
The organization now has:
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Increased visibility through a professional, shareable website presence
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Clearer messaging that builds credibility with donors, partners, and the community
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A stronger foundation for support—making it easier for visitors to understand the mission and choose how to help